The Panasonic TH-43DS630D LED television delivers stunning clarity in full High Definition resolution with rich, vivid colours. Its Hexa Chroma Drive technology uses 6-colour reproduction as opposed to the primal 3-colour axes. It adds the complementary colours with the primary colours to produce naturally beautiful imagery for your viewing pleasure.With a backlight motion rate of 400 Hz you can enjoy blur-free motion. The BMR addresses this problem by sequentially turning off sections of the backlight during the rendering of each image frame. As a result there is no loss of resolution and juddering when showing motion.Super Bright Panels technology employs a panel-driving system, wherein the panel structure lets light through easily. Coupled with a highly efficient backlight system, this LCD TV boosts brightness to make pictures appear crisp and dynamic, without hindering the contrast.Floating Design: The Viera TH-43DS630D television sports a narrow bezel, putting focus on the screen. The IPS panel provides high light transmittance and a wide viewing angle which allows you to watch the screen even from tight angles. The LED backlight aids in efficiently increasing brightness. The IPS LED technology helps to achieve a high level of picture quality.The design aims to highlight the screen in order to emphasize the picture being displayed. The stand with a unique design provides a floating effect which not only lends elegance to your home dcor, but also provides an impression of lightness and innovation.Powerful Audio: The TV excels in both video and audio production. The built-in home theatre system produces powerful sound. With a total sound output of 20 Watts, it provides sound modes for different content so you can enjoy your movies and videos with the right sound balance.